Concept development of a cross-brand studio designed to increase awareness among talents, KOLs, and their communities. Each brand was represented through dedicated activation spaces, with a focus on authentic storytelling, product seeding, and organic content generation.

Research and selection of an aesthetically suitable location with sufficient space for multiple brand worlds. Concept development and coordination of individual set-ups, as well as responsibility for guest management. The goal was to create a cohesive overall atmosphere in which content could emerge organically.

Played a supporting role in organisation and on-site management, with a focus on location coordination, furniture rental, and set-up execution. Acting as a key interface between agency brands and influencers, supporting activations and coordinating workflows to ensure a smooth event execution.